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In 1994, the development of the first Shock Absorber Sports Bra came as a result of research carried out at Edinburgh University into the effects of exercise on women's bodies. Designed to counteract these negative effects, it was an unique breakthrough for athletes and sportswomen worldwide. A good sports bra is as much an essential a piece of kit as a good pair of trainers, whatever your cup size and whatever sports activity. Shock Absorber apply unique scientific and technological research to its sports bra design, so every thread, stitch and contour gives you the best support and comfort.